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Designing Effective Ads – DIY Tip
In this economy, many businesses are doing more themselves to save money. This do-it-yourself attitude can help you make the most of your money, but only if you do it right. So here's a tip that will help you get the most for your advertising dollar.
Telling the Story of Big Numbers
Humans aren't particularly adept at understanding large numbers. These examples from across the web can inspire as we think about conveying large numbers to our audiences.
Design: Necessary Evil or Business Strategy?
Design is actually an important part of your overall business strategy and should be considered as necessary and important as your financial statements.
Real SEO, Part 2: Practical Steps
How do people find websites? “Just Google it” is an oft-heard phrase in today’s culture, and it owes its origin to the ease and popularity of Google’s search engine. But how do you optimize your content so that people who are “Googling” can find it? It’s easy with this practical guide to getting started making your website findable.
Does a Design Get Worse with Time?
Looking back at your old marketing collateral, it is always worse than you would accept today. Why is that? What happened?